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on June 14, 2025

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Australian Fashion Council to offer “new vision” for Australian Fashion Week

Fashion Romance Was Born Off25 Resort Women, Australian Fashion Week Credits: ©Launchmetrics/spotlight Australian Fashion Council (AFC), the not-for-profit organisation representing the Australian fashion and textile industry, has confirmed the show will go on for Australian Fashion Week (AFW) in 2025 following last week’s announcement by IMG that it is withdrawing as owner and organiser of Australian fashion events . In a statement, the AFC said that Australian Fashion Week 2025, showcasing resort collections, will proceed as planned in Sydney in May but with a “new vision” designed to evolve the fashion week into a platform that “elevates Australian fashion on the global stage, benefits designers, and prioritises the unique needs of local industry,” which generates more than 28 billion Australian dollars for the Australian economy. On taking on AFW, Marianne Perkovic, chair of the Australian Fashion Council, said in a statement: “The time has come for Australian fas...

WeWoreWhat expands into fragrance with Parlux

Fashion | Beauty WeWoreWhat 001 campaign image Credits: WeWoreWhat WeWoreWhat, the fashion brand and blog by Danielle Bernstein, is launching its first fragrance in partnership with global beauty company Parlux. Called 'WeWoreWhat 001,' the luxury scent is inspired by the “luxuries of New York City” as Bernstein looks to capture “the essence of modern elegance and style”. The fragrance has been developed by Robertet senior perfumer Jérôme Epinette and personifies “the essence of the effortless trendsetter” with creamy fig and cardamom, blended with earthy patchouli and coconut water, and made addictive with notes of amber and cedarwood. In a statement, Bernstein explains that expanding into the fragrance category marks a “natural next step” for WeWoreWhat as she continues to grow it into a full head-to-toe lifestyle brand. Bernstein added: "Creating this fragrance has been a passion project for me. I've been obsessed with scent for as long as I can remember, always...

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